Drink Wisconsinbly
Beverage Company

It doesn’t get more Wiscaaahnsin than visiting a supper club and ordering a Brandy Old Fashioned. Perhaps that’s why Wisconsinites represent brandy’s largest fan base, consuming a third of all brandy produced in the United States.

Our love for the distilled spirit goes back to our German heritage. Our ancestors were accustomed to drinking brandy made from European grapes, and when they emigrated to the states, well, bye bye brandy. Knowing our penchant for the sweet stuff, three brothers from California decided to debut their brandy at the World’s Fair in Chicago in 1893.

Wisconsinites loved the juice so much, we’ve been drinking it for over a hundred years. But, it’s time we have a brandy to call our own. DW Brandy is 40% alcohol and 100% Wisconsin by volume. No state deserves its own brandy quite like Wisconsin. After all, we’re our own best customers.

Generations of Wisconsinites have enjoyed their Old Fashioneds in bars, supper clubs and at home. The only knock on our state’s signature cocktail is its portability — it’s too labor-intensive for the field. But now that Drink Wisconsinbly has put them in a can, it’s a whole new world.

In Wisconsin, anyway.

“Wisconsin culture juggernauts, Drink Wisconsinbly, launched a canned Brandy Old Fashioned that is no joke, real life Wisconsin. Why would you bring all your ingredients onto the pontoon and make individual cocktails when you could simply throw cans on ice, sit back and crack one open?” — Madison.com